25 Calculated Metrics for Google Analytics | Analytics Pros

Calculated Metrics have been a long requested feature for Google Analytics. In this post, I will provide 25 use cases for calculated metrics, in addition to showing you how to use them. What Are Calculated Metrics? How Many Calculated Metrics Can I Make?Calculated metrics in Google Analytics are derived metrics from standard and/or custom metrics. … Read more

Why you need to be tracking your website’s traffic

Visitors to your website are like visitors to a store. The more visitors you have, the more likely they might become customers. It’s important to keep track of how many visitors come to your website, as this video explains. https://youtu.be/my7lNZ8xzrg